APA NW Presents: Simply Affordable Marketing – June 22, 2010

Simply Affordable Marketing

WHAT YOU’LL LEARN
 
Marketing doesn’t have to be complicated or expensive. Whether you want to grow your existing client base, or reinvent your photo business, industry veteran Juliette Wolf-Robin will help you get a better handle on your marketing. Drawing on years of experience as a respected creative entrepreneur, Juliette offers the inside scoop on what does, and doesn’t get the attention of buyers and creatives.

Discover fresh ideas and learn new strategies by working through:
 
Specialization
Target Audience
Branding
Marketing Channels
Marketing Segmentation
Marketing Strategy
Positioning
Promotional Plan
 

Juliette Wolf-Robin, VP ADBASE
Juliette has been working to connect photographers with buyers for more than 20 years. She started her career at Black Book, launched Alternative Pick and Creativity Spark*.
She co-founded the FOUND sourcebook as well as the revolutionary new artist search
site, FoundFolios.com –– now a division of ADBASE. You can also listen to her in-depth interviews with art buyers, editors and industry insiders through ADBASE’s Insight
podcast series.

The event will be held
Tuesday evening, June 22nd
at Seattle Pacific University in Demeray Hall, Room 150
The doors open at 6:00pm for a social hour with food and beverages
 
 

 
Current APA Members with ID: $5

ASMP Members and Students with ID: $10
 General Admission (no ID needed ;-) : $15

Demeray Hall is on the corner of Bertona and 6th Ave just off Nickerson

Street. There is usually adequate on street parking nearby.
 
 
 Sponsored by ADBASE

A great believer in marketing education, ADBASE provides information on all aspects of the creative industry through its Insight newsletter and dynamic Art Buyers’ Lounge and Industry Interviews podcasts. As an APA Platinum sponsor, ADBASE is proud to support the Association and its educational outreach programs.

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