PAST EVENT: APA NW Spring Party on 5.7.15

APA NW 2015 Spring Party

APA NW is gathering the Seattle photo community together for a free party! Everyone is invited: pro photographers, assistants, production professionals, graphic artists, creatives, and photo students.

Thursday, May 7, 2015    7:00 to 9:00 PM

Adam Crowley Studio    80 S Washington Street #302

The date coincides with the First Thursday Art Walk in Pioneer Square so stop in for tasty appetizers and beverages. Catch up with old friends and find out what APA NW has planned for this year. Questions? Contact APA NW Chairman Greg Probst :

Studio302__005 - Version 2Adam Crowley Studio

PAST EVENT : APA NW & APA EP Present: connect4success, June 12, 2013 – FREE ADMISSION


Wednesday, June 12, 2013

6:00 to 9:00 PM
Maritime Pacific Brewery in Ballard, Seattle.
Jolly Roger Taproom
1111 NW Ballard Way
Seattle, WA  98107
connect4success with American Photographic Artists, nationwide on June 12, 2013 in all ten of our chapter cities.
Connect with all the right people to help your business succeed.

Meet new people in a fun and friendly atmosphere.

We’re inviting everyone: photographers, creatives, assistants, stylists, producers, digital techs, retouchers, and models.

APA wants to help you expand your professional network by making new connections. Meet experienced professionals who can collaborate with you to help accelerate your career. Strengthen your portfolio, website, or resume by working with other talented people.

Join APA on this very special night.  Be sure to mark your calendar now, and plan to attend.

Actively participate in your own photo community, and connect4success !

PAST EVENT: Photography & Social Media with Jeff Sedlik and James Lorin Silverberg, Esq.

Photography & Social Media
with Jeff Sedlik and James Lorin Silverberg, Esq.

Hosted by APA/NW and APA/EP

Free Admission – open to all
RSVP required; RSVP HERE please

Wednesday, May 29, 2013
7:00 to 9:00 PM
Social Half-hour at 6:30

Seattle Central Community College (SCCC)

Photography & Social Media
with Jeff Sedlik and James Lorin Silverberg, Esq.

Social Media, the PLUS System, & Strategic Licensing in the Internet Age

Social Media sounds like a great set of tools for your business, but just what are you signing up for? Turns out there’s a lot more to social media than just getting re-tweets, likes, and +1s.  Can we keep our images from escaping our control?  How can we use it to our benefit?

As social media outlets have become a burgeoning platform for professional exposure, photographers are confronting new and sometimes unexpected media management challenges. Often focusing only on the rewards of social media exposure, many photographers fail to recognize the sometimes shocking and potentially irreversible consequences that come with the use of these platforms. Would you click on that “Terms Of Use Agreement”  if you really knew what it said? Maybe not!
Part one of this seminar, presented by noted I.P. attorney James Lorin Silverberg, Esq. of the Intellectual Property Group, will give the professional photographer a clear understanding of the key legal implications resulting from their use of current social media sites.Next, hear Jeff Sedlik, President of the PLUS Coalition, past National President of the Advertising Photographers of America, and a Professor at the Art Center College of Design, as he shares advances in PLUS, the Picture Licensing Universal System, and how that might impact social media.

Much more than just a glossary of terms, PLUS is a three part system that clearly defines and categorizes image usage around the world, from granting and acquiring licenses to tracking and managing them well into the future.  PLUS uses standardized language and a machine-readable coding architecture, to make image licenses more transparent, more fair, and much simpler for everyone.  PLUS is a system to define licensing language AND to provide a way for creators and users to build and manage license data, thereby connecting images, their creators, and their users across the web.Join us as we uncover some hidden pitfalls of social media sites, what we can do about them, and how we might maximize their advantages.  Learn the best ways to get your work seen without losing complete control!

Photography & Social Media
with Jeff Sedlik and James Lorin Silverberg, Esq.

This special event will take place at:
Commercial Photography Program
Seattle Central Creative Academy
1701 Broadway – BE5112
Seattle, WA 98122

The Commercial Photography Program is part of the Seattle Central Creative Academy. Both are located on the fifth floor of Seattle Central Community College.
The SCCC campus can be found in Seattle’s Capitol Hill district at 1701 Broadway. The campus garage is one block west of Broadway at the corner of Harvard and East Pine .
After parking head one block northeast of the garage entrance to the front of the main campus building (red brick and faces Broadway).
Enter through the center doorways. Directly in front of you will be a pair of elevators. Take one of them to the 5th floor. Exit the elevator and proceed across the large open area until you come to a long hallway on the left.
Follow the hallway until you arrive at the first set of double doors on your left (Rm 5156-5158).  This is the entrance to the Commercial Photography Studios. A bit further on is  Rm 5112.



Pre-register online this week.
Or register at the door during the half hour before the events.

We accept cash, checks, VISA, MC, or PayPal online at the door.

Join APA and save $80 on the 2 day event !

APA Student membership is only $55 and
APA Assistant membership is just $125

Sony Artisan of Imagery and Pulitzer Prize-winning Photographer Brian Smith is teaming up with APA New York Chapter Rep and Photographer Tony Gale to present Photo Assistant Basic Training, developed and offered for years by APA Chapters.

Get a major head start on a career in the photo industry.

With panel discussions, equipment demonstrations from industry experts, and hands-on training, attendees will come away with the essential knowledge and confidence to build your own Pro Assistant reputation. Acquire a comprehensive understanding of professional assisting behavioral guidelines, including contemporary set-etiquette, and discover how this valuable training will get you more call-backs – more repeat clients, more work.

Master Assisting Professionalism. Get booked solid.DAY ONE – Kicks off with the popular “Assistant Panel” which includes experts on working as a photo assistant. Get real world answers to all questions from the attendees. Following the panel discussion will be exciting live software and equipment demonstrations with industry reps from Sony, Profoto, PhotoShelter, and Adobe. Learn from the pros. Industry reps will be on hand to answer all your questions.DAY TWO – Full on, hands-on workshops with much of the gear an assistant will most likely encounter on the majority of professional photo shoots. Many aspects of assisting will be explained in great detail, i.e. strobes, flags, scrims, set etiquette, the assistant kit, tips on getting work, billing, and how to deal with the dreaded cancellation. Following classroom discussion and demonstrations, participants will work along side the Pro Photographers to discover crucial pro assisting skills.

Tickets will be available for Day One at the door, but pre-registration is advised. APA Members must pre-register for Day One even though it is free for members. Admission includes special event Assistants’ Handbook (49 page pdf). It also includes  a pdf of PhotoShelter’s  “The Photo Assistant’s Handbook. Lunch is provided both days.
Join APA, Save 50% on all Event Admission fees! (see below)



9:00 am             Registration
9:45                    Introduce participants and details what to expect
10:00 – 12:45    Panel discussion and Q&A
12:45 – Lunch   Sponsors at tables
1:45                    White seamless set‐up
2:30 – 5:00        Sony, Profoto, Tenba, X‐rite, PhotoShelter, Adobe
……………………..Wrap up – Raffle Door Prizes – Day Ends
9:00 am              Sign In / Assign Workshop Groups
9:45                    Overall presentation, joined by Sony Artisan and 3rd instructor.
……………………Outline and expectations of the day.
10:30                  Studio & Equipment rental procedures; how to work with a studio
11:00                  Workshops ‐ Each Instructor takes their group and begins assignment –
……………………..Rotating groups
12:30 –  Lunch   Sponsors at tables
1:30                    Workshops begin again
4:45                    Instructors review the day with all attendees. Have Q&A session. Wrap up
5:00                    Raffle of Door Prizes ‐ End of day

Tony Gale – Award winning Photographer, APA NY Chapter Representative, (Moderator)
Brian Smith – Pulitzer Prize-winning Pro Photographer, Sony Artisan Of Imagery
Kayla Lindquist – Director, Sony Artisans of Imagery Program, former Photo Assistant
Roland Morgan – Creative Director, Pravda
Brian Jones – Experienced Digital Tech and Pro Assistant, Owner Photo Support NorthWest

  • How should an aspiring assistant approach a photographer?
  • How did you get your first assistant job?
  • How do I find photographers to work for?
  • What rate should an assistant charge?
  • What is the difference between a tech and an assistant?
  • How long should I wait to get paid?
  • Who besides a photographer should I contact to get assisting work?
  • What do you look for in a photographer you work for?
  • What should an assistant bring to a shoot?
  • What questions should an assistant ask when called for a job?
  • What do you say if asked if you are a photographer too?
  • What do you do if you have to make a call? Cell phones on set?
  • Networking and social media?
  • What non-photo skills should I have? Social Media, blogging, self promotion etc?
  • How should you dress/appear?
  • What about mixing male/female assistants?
  • Travel?
  • Overtime?
  • Assistants as employees/freelancers?
  • How and should an assistant be picking up gear and equipment before & after shoot?
  • Interns? Are they paid?
  • How much of your own work do you shoot will being a busy assistant?

Questions for just the Photographers on the Panel:

  • When was the last time you used a new assistant? How did you find them?
  • What do you look for in an assistant?


All attendees are entitled to enter a special raffle for:1.    One SONY Camera (model to be announced soon) 2.    Two copies of Adobe Photoshop Lightroom 4

3.    Four Tenba Messenger bags

4.    Two Blinkbid licenses

5.    Four PhotoShelter one year free Standard accounts

Must be present to win; one prize per winner, one drawing each day.

Special thanks to all of our generous event sponsors:

Join the APA and Save 50% on all Event Admission fees!
APA Student membership is only $55 and APA Assistant membership is just $125.
APA members pay just $40 instead of $120 for the two day Photo Assistant Event !
APA helps you get more work and we have dozens of valuable benefits,
including the APA Pro Assistant sections of the APA National Business Manual.
All Member category descriptions are here and benefits are here
Why so many Photography Students join the APA is explained here
Join quickly, easily and securely online here, then register for the event
APA members save $80 on the 2 day Photo Assistant Basic Training Event

Membership or event questions? Please email :



Wednesday, July 18

6:00 to 9:00 PM

325 2nd Avenue West

Seattle, 98119



RESOLVE TO CONNECT with American Photographic Artists, nationwide on July 18, 2012 in all ten of our chapter cities.

Our first Resolve To Connect (RTC) event in January 2011 was such a huge success that we decided it’s time to do it again.
APA wants you to expand your collaborative network by making new connections to build your own stronger, more successful photo production teams.  We are bringing together everyone: including photographers, assistants, stylists, producers, digital techs, retouchers and models. Meet experienced professionals who can help you accelerate your career. Strengthen your portfolio, website, or resume by working with other talented people.
Join APA on this very special night.  Be sure to mark your calendar now, and plan to attend.
Connect to collaborate, and to actively participate in your own photo community.

PAST EVENT: APA Member Caren Alpert’s “terra cibus” Photo Exhibition at Camerawork Gallery in Portland OR, 6.16.12 to 7.20.12

“terra cibus”

SAN FRANCISCO – (May 1, 2012) Notable photographer Caren Alpert, based in San Francisco, will have a solo exhibit of her fine art series, terra cibus, at Camerawork Gallery in Portland, OR. The show will run from June 16 – July 20, 2012 and features 10 images that will encourage you to think differently about the food you eat. For the last two years, Caren has been examining the beauty and biology in our most basic form of sustenance.

terra cibus visually addresses America’s new-found obsession with delving deeper into their food. What’s on our plate three-to-five times a day becomes a poetic version of itself, combining food, art and science/technology. Using photographs taken with electron microscopes, Caren has found mystery and familiarity simultaneously. This medium deconstructs, abstracts, and reveals the ordinary in a riveting way.

About Caren Alpert
Caren Alpert is a San Francisco-based fine art and commercial photographer. She specializes in food, travel, and lifestyle topics, and teaches editorial photography at Academy of Art University. Born in New York, and raised in Tucson, Arizona, Caren earned a bachelor’s of fine arts in photography and graphic design from the University of Arizona.

Caren started her career as a photo editor in New York working with titles such as Health and Money Magazines. In addition, she’s worked as an editor and researcher for Vogue, George, and for Miramax Films.

Much of Caren’s commercial life centers around culinary topics. But, she is also a science geek at heart. As a result, she found a way to combine her three favorite topics: food, technology and art, by photographing food with an electron microscope.

About Camerawork Gallery
Camerawork Gallery is located at 2255 NW Northrup Street in Portland, Oregon. It is the oldest fine art photography gallery in the United States. Since the 1970s, the gallery has exhibited photographers from all around the Northwest and nationally. Nestled within the Linfield College Nursing School Campus, the gallery is open 9am – 5pm Monday – Saturday.


Tuesday, April 10, 2012
6:30 to 9:00 PM
Seattle Daylight / Studio 302
80 South Washington Street #302

Free Admission for APA NW members; RSVP required.
On Tuesday, April 10th, APA NW is holding a special Members’ Only Forum Party. We hope that all of our APA NW members can get together to enjoy complimentary refreshments and help us make our growing chapter even stronger.
After a brief introduction by our Chapter Chairman, Greg Probst, we’ll open it up for a general discussion from you, our members. This is your best chance to get in on highly relevant discussions about the present state, and the future outlook for the field of Photography in our region, and across the nation.
We really want to hear from you at the APA NW Forum.
What issues affect you the most, right now?
What more can APA do for you?

After the general discussion winds down, you can circulate around and informally discuss with others whatever topics concern you. Find out how other APA Members are creatively coping and even prospering in these challenging times.
Help APA change the course of photographic history!
Get the most benefit from your APA membership!
Find out how you can get more involved!

Be sure to attend this important, special Members’ Only Event

Please RSVP before April 7 to  See you there!